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Apple's Being Coy About Saying 'AI' and With Good Reason - Vimarsana News

Apple's Being Coy About Saying 'AI' and With Good Reason

Commentary: Apple announced a ton of new AI features at WWDC 2024, but couldn't bring itself to say outright that they're powered by AI at every turn.

Source: cnet.com
Vidhya Srinivasan Has the Hardest Job in Advertising - Vimarsana News

Vidhya Srinivasan Has the Hardest Job in Advertising

The Google exec is fighting to rebuild advertiser trust and make sure the company stays ahead of the AI race.

Source: adweek.com
TikTok has a tricky legal case to make against the ban law - Vimarsana News

TikTok has a tricky legal case to make against the ban law

Challenging the newly enacted ban bill in court will not be easy for TikTok. Neither will it be easy for ByteDance to persuade the Chinese government to allow a sale to go through its export control laws.

Tesla dives into advertising after years of resistance - Vimarsana News

Tesla dives into advertising after years of resistance

Tesla has for most of its history been firmly averse to advertising. In recent months, however, the electric-vehicle maker has hiked spending on a variety of paid media platforms—and not just the one owned by its boss, Elon Musk.

Macy's to Close 150 Stores in Strategic Pivot - Vimarsana News

Macy's to Close 150 Stores in Strategic Pivot

The move will help the company monetize up to $750 million of real estate assets through 2026.