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Realscreen » Archive » Snap sets three-year equity pledge for Originals content partners

Social media company Snap Inc. has introduced a three-year equity partnership pledge for the content creators who contribute to Snap Originals, the made-for-mobile mini-shows that are exclusively available on Snapchat.
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Snap unveils a Cameo partnership, new ad format, and more original programming – TechCrunch

Building on the stream of announcements around creators and AR from its Partner Summit last week, Snap today introduced several more initiatives across advertising and content during its presentation at the 2022 NewFronts. Most notably, the company is launching a new creator program in partnership with celebrity greeting app Cameo, a new advertising product called […] ....

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