TikTok Creators Are Giving Career Advice and Helping Viewers Land Jobs
Paykin is one of a growing cohort of career coaches on TikTok who help job seekers on the app land interviews and offers. Videos under the "CareersAdvice" hashtag have reached more than 1 billion views, while videos posted using the "#JobTok" hashtag have racked up more than 24 million views. With COVID-19 disrupting more traditional in-person career guidance, some "JobTok" creators have seen their followings on the app soar over the past year. Some have forged also partnerships with brands, while others focus more on offering paid-for services off the app. Insider spoke to some of the most p...