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Toymakers aim more products at grown-ups

Published: December 27, 2022

Long before the pandemic, many adults turned to toys from Lego sets to collectible items to tap into their inner childhood for comfort.

Source: yorkdispatch.com

Not just for kids: U.S. toymakers aim more products at grown-ups

Published: December 23, 2022

Since the pandemic, Elizabeth Hulanick has turned to toys from her childhood to relieve stress. She and her co-workers chip in to buy Legos at Target and play at their desks. She also started playing with Silly Putty again, noting she felt comforted by the bouncy rubbery stuff that changes…

Source: japantoday.com

Toymakers aim more products at grown-ups

Published: December 21, 2022

Lego A/S has been steadily increasing its products for adults since 2020.

Source: dunyanews.tv

Toymakers for children find new market in adults seeking joy, comfort

Published: December 21, 2022

Industry experts and toymakers from Mattel’s American Girl and Build-a-Bear say their new adult customers are here to stay and are creating new products, services, and websites with this clientele in mind.

Source: csmonitor.com