David Morris Launches First Christmas Campaign Using AI – WWD
David Morris' use of AI for its Christmas 2023 campaign divided production time by six, with costs on par with a regular shoot — for more assets.
Source: wwd.com
Stay updated with breaking news from London Based Junction. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.
David Morris' use of AI for its Christmas 2023 campaign divided production time by six, with costs on par with a regular shoot — for more assets.
Plus, Brooke Jaffe was promoted at WWD parent company PMC, and Bianca Saunders has a new mentoring role in London.