How the drink industry will evolve in an eco-conscious world
For a time, the focus of sustainability in the food and drinks industries lay on how our products were packaged. But as time moved on, the conversation progressed to how it’s transported and manufactured. Looking at what goes into our food and drink is nothing new, certainly from a health aspect. But now, consumers look at brands and the products they buy in a much more holistic way. It has led to a whole host of drinks brands that put sustainability front and centre of what they do. So how do drinks brands move forward in an increasingly eco-conscious world?
Source: freshbusinessthinking.com