Jenny Hytönen Went Cyberpunk and Wild for AZ Factory Spring 2024 Couture
Hyères winner and AZ Factory "amigo" Jenny Hytönen riffed on layers and metal structures, drawing on two distinct Alber Elbaz moments
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Hyères winner and AZ Factory "amigo" Jenny Hytönen riffed on layers and metal structures, drawing on two distinct Alber Elbaz moments
Finnish designer Jenny Hytönen, who took home the top prize at the Hyères festival in 2022, has been tapped for AZ Factory's next couture project.
Instead of collaborating with a guest talent, AZ Factory is letting studio heads Norman René Devera and Peter Movrin design the spring collection.
The collection guest-designed by Lora Sonney offered hybrids between the elegant vocabulary left behind by Alber Elbaz and her garden-inflected utility.
Paris Haute Couture Week: Viktor & Rolf showed tuxedo swimwear accessorized by male mannequins, AZ Factory appealed to Gen-Z, Elie Saab launched lingerie with Aubade.