It's not just the pitch that's the bitch—agency pricing is, too | Analysis
Agencies give their ideas and insights for free during pitches, but the problem runs deeper.
Source: campaignasia.com
Stay updated with breaking news from Lucy Barbor. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.
Agencies give their ideas and insights for free during pitches, but the problem runs deeper.
The former PHD strategy chief looks back at her 13-year-old self being influenced by magazine articles about women's bodies.
Lucy Barbor is the second high-profile strategy lead of a media agency to step down in the past month.
The annual Digital Cinema Media Awards returned for its sixth edition to showcase the very best in cinema advertising
Managing partners Sarah Nugent and Toby Nettle expand Ali Reed’s leadership team.