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Some of the nation's favourite butter brands have been accused of cutting the butter content in their popular spreads in what is the latest example of a practice called 'shrinkflation.'
The dairy co-operative has said the decision to cut down the size of its 500g Lurpak Spreadable Slightly Salted was informed by consumer research.
The dairy co-operative has said the decision to cut down the size of its 500g Lurpak Spreadable Slightly Salted was informed by consumer research.
Shoppers are once again feeling the pinch as household staple food spreadable butter has shot up in price compared to this time last year. The cost of a 500g tub of Lurpak has shot up to £5.
THE rising cost of butter is taking a knife to household budgets.According to consumer group Which? the dairy spread has gone up by 29 per cent in the