Live Breaking News & Updates on Madison advertising report

Stay informed with the latest breaking news from Madison advertising report on our comprehensive webpage. Get up-to-the-minute updates on local events, politics, business, entertainment, and more. Our dedicated team of journalists delivers timely and reliable news, ensuring you're always in the know. Discover firsthand accounts, expert analysis, and exclusive interviews, all in one convenient destination. Don't miss a beat — visit our webpage for real-time breaking news in Madison advertising report and stay connected to the pulse of your community

Vodafone Idea rolls out an ad-tech platform for the advertisers to connect

Digital revolution in India has led to innovation and significant growth in the ad-tech industry, thereby, also increasing the volume of investments in the industry. Generating content and programmatic media buying on customized platforms will be the new normal.

Mumbai , Maharashtra , India , Avneesh-khosla , Rohit-verma , Digital-adex , Artificial-intelligence , Machine-learning , Madison-advertising-report , Vodafone-idea , I

Vi launches its own 'Ad-Tech' platform

A self-serve interface to help marketers set up campaigns and derive personalized insight, enabling targeted outreach at hyper local level.

India , Avneesh-khosla , Rohit-verma , Digital-adex , Madison-advertising-report , Digital-media , Vi , Vi-ads ,

Vi rolls out AI/ML based ad-tech platform 'Vi Ads'

The platform will enable advertisers to connect with consumers more effectively, to actively participate in India’s digital ad industry

India , Avneesh-khosla , Rohit-verma , Bestmediainfo-bureau , Bestmediainfo-bureau-delhi , Mediainfo-bureau-delhi , Madison-advertising-report , Digital-media , Vi , I-ml-based-ad-tech-platform , I-ads ,

Connected TV: A growing market in India

Mumbai: Connected TV has an audience base of 45 million in India, according to Madison Advertising Report 2022. The segment contributes eight to ten per cent of the digital audience currently. In the last five years, it has grown nine times and is expected to grow by another four times to reach an audience base of 120 million by 2025. It is expected that connected TV audience

Mumbai , Maharashtra , India , Chinmay-chandratre , Sanjay-singhal , Vijay-anand-kunduri , Pubmatic-vijay-anand-kunduri , Youtube , Facebook , Madison-advertising-report , Madison-world , Indiantelevision-dot-com

Radio revival: Festive season, BFSI, Auto, E-comm, Real Estate, FMCG bring back cheer

Along with Print media, which is seeing a revival in advertising and circulation in the post-pandemic period, Radio, too, is witnessing growth.

India , Asheesh-chatterjee , Philips-electronics , Real-estate , Chief-financial-officer , Chief-business-officer , Madison-advertising-report , Radio-adex , Food-products , Internet-servicing , Medical-products , Consumer-durables