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The TV broadcast sponsors include Hyundai, JSW Group, Limca Sportz, Paisabazaar, LIC of India, UltraTech Cement, Amul, State Bank of India, Panasonic and Parle Products, while the digital sponsors are EatFit, JSW, Maruti Suzuki India, ACKO and Limca Sportz, among others.
The Great Exodus: As per data, premium audiences moving away from HDTV to CTVs
Mumbai: Several recent reports suggest that TV ratings have been dipping while digital has been steadily establishing a bigger footprint than TV in the country. As this inversely proportional trend takes shape, JioCinema, the digital destination for the IPL this year onwards, has announced its game plan to cut access, affordability, and language barrier that will fuel this