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Bud Light, under fire from conservatives on social media for a promotion with a trans influencer, has seen its sales slip. But studies of other boycotts showed that negative impacts didn't last long.
Bud Light, under fire from conservatives on social media for a promotion with a trans influencer, has seen its sales slip. But studies of other boycotts showed that negative impacts didn't last long.
Amplifying Atlanta
The amount of people ordering Bud Lights at bars and restaurants across the country have plummeted in the weeks following the company's partnering with Dylan Mulvaney.
Seth Weathers, who launched Ultra Right Beer just two weeks ago, announced he has already gained more than 12,000 customers and sold 20,000 six packs.