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Anheuser-Busch has placed two executives who managed Bud Light's sponsorship of two Instagram posts from a transgender woman on leave, according to several media reports.
Former Anheuser-Busch executive Anson Frericks says the firm is 'wrong' to think that the controversy surrounding Dylan Mulvaney's paid partnership with Bud Light will go away.
Alissa Heinerscheid has taken a leave of absence, Ad Age reported on Friday, and has been replaced by Budweiser global marketing VP Todd Allen.
Weeks after boycotts of Bud Light, its parent company Anheuser-Busch InBev has reportedly decided to have marketing vice president Alissa Heinerscheid take a leave of absence following backlash of the brand partnering with transgender influencer Dylan Mulvaney to promote the beer. She will be replaced by Todd Allen, who was recently Budweiser's global marketing vice president.
The Nike bra ad star has bagged an estimated $1m this year and has Middle America up in arms – not bad work for a drama student from Ohio