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These increasingly uncertain attitudes among agents in March were a departure from brokers, who were more likely to tell Intel that they still view the National Association of Realtors positively.
Thirty-nine percent of agents plan to switch brokerages in 2024, according to Coldwell Banker Real Estate's latest survey. Of those who plan to move, favorable commission structures and strong lead generation systems are at the top of their list.
These increasingly uncertain attitudes among agents in March were a departure from brokers, who were more likely to tell Intel that they still view the National Association of Realtors positively.
A slower market and a crowded brokerage landscape have shifted efforts from quantity to quality, new reporting and Intel survey results reveal. For agents, it's now an unavoidable aspect of the job.