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Of objective media group, part of the tv giant all3media and, before that, she was controller of entertainment at itv. i mean, layla, you're looking after a huge selection of programmes at objective. what are your big hits at the moment? well, like what we're talking| about, one of the big things, was bringing the cube| back after many years. so, it was off air for many. years and we bought it back last year in october. it was a £1 million - cube with new gameplay. it's back again this year, i and there are other shows that we are either rebooting formats on from other - territories and our o...

See now a switch back into more originality again. i think that crest might changel now because i think covid made people more risk—averse. that's all we have time for today. thank you to all my guests — ruby wax, broadcaster and writer, clive tulloh, executive producer of when ruby wax met, layla smith, head of objective media group, and mark sammon, executive producer of changing rooms. the media show back at the same time next week, so thanks very much for watching and goodbye. hello there. not sure how much sunshine we're going to see over the next coming days, but it will be dry. ther...

Over a room in your home. so, it's a golden format, and why wouldn't we take that back out again after 19—20 years? well, for those who've never seen it — and i'm sure there must be somebody out there who falls into that category — let's have a brief listen to what you've done. there's this big thing happening in design at the moment called maximalism, ok? so, it's anti—minimalism, and it's about being really crazy and party—orientated, quite feminine, fair. yeah. and i just thought that's got claire written all over it. yeah. neat—o. voiceover: but surely not written in pink, - la...

More thrilling to reunite after 20 years. yeah. well, you're both very welcome. layla smith is head of objective media group, part of the tv giant all3media and, before that, she was controller of entertainment at itv. i mean, layla, you're looking after a huge selection of programmes at objective. what are your big hits at the moment? well, like what we're talking| about, one of the big things, was bringing the cube| back after many years. so, it was off air for many. years and we bought it back last year in october. it was a £1 million - cube with new gameplay. it's back again this year, i ...

Mark, you are in an interesting position on this, because you have both commissioned and pitched, so you've sat on both sides of the desk on this. yeah, i have. i mean, look, ithink layla said it perfectly. i have worked with layla at itv when we were both in commissioning there. you're playing your odds, aren't you? you're looking for some safe bets and you're looking to innovate. if someone presents something to you that is familiar, that will pr itself in the way that changing rooms has, or that have a ton of celebrities in, they are all shorthand, they are all shortcuts to get an audience ...