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Brands can retain the new generation only by moving at their pace: Amedeo Aragona

Amedeo Aragona, Marketing Director-Indian Subcontinent, Kinder Products, Ferrero India opened up about the challenges of being a chocolate brand, consumer behaviour shifts and more

Subhashree gangulyKarisma kapoorAmedeo aragonaSneha reddyMarketing director indian subcontinentKinder productsFerrero indiaFor eastFor southFerrero marketingKinder productsInternet advertisingNternet advertising indiaInternet marketingMarketing campaignMarketing ad

Market research and consumer insights veteran Hemant Mehta passes away

Mehta was associated with Kantar for over three decades

Azmat habibullaJahid ahmedPulkit narayanSarvesh baglaRathin lahiriSiddharth dabhadeIndian bankLeveraging digitizationManaging directorSenior vice presidentSocial mediaChief marketing officerSouth indian bankDangle adsInternet advertisingNternet advertising india

Industry gears up for 7th BW Hotelier Indian Hospitality Summit & Awards -2023

The two-day summit is set to take place on October 20 and October 21 at Pullman, Aerocity New Delhi with the theme 'Embracing The Future'

United statesNew delhiNorthwestern universitySudeep jainVivek gangishettyVandana dhawan saxenaDaman nathRahul panditSuma venkateshVikram cotahAmandeeps sarnaReema singhZubin saxenaReema diwanRajeev kaulHarish chandra

Scapia gets the world to talk in Hindi for debut ad campaign

The films, which span across South Korea, Spain, and France, showcase foreign locals being mesmerised by the features of the Scapia Federal Credit Card

South koreaUjjwal kabraScapia federal creditFederal bankScapia federalBhupender agarwalFusion filmsInternet advertisingNternet advertising indiaInternet marketingMarketing campaignMarketing adInternet adNternet newsMarketing advertising indiaArketing india

Marketing a means to the end goal that is revenue: Aishwarya Mahesh, Mensa Brands

At Pitch CMO Summit, Mahesh, the Business Head - Beauty & FMCG, Mensa Brands, spoke about the company’s journey and its revenue-generating tactics

Chandru kalroSuresh balakrishnanPrestige ltdHindu groupIndian marketing awardsManaging directorChief revenue officerMensa brandsPitch cmo summit 2023Aishwarya maheshInternet advertisingNternet advertising indiaInternet marketingMarketing campaignMarketing adInternet ad

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