FIRST appoints Katie Weston to oversee global embedded team offering
FIRST appoints Katie Weston to oversee global embedded team offering Global brand experience agency FIRST, which operates out of New York, Los Angeles, London, Dublin and Singapore, has announced the promotion of Katie Weston (pictured) to head of solutions. The post is a new role created to oversee the reorganisation of FIRST Solutions, the agency’s proprietary strategic meetings management model. The delivery model is designed to help clients maximise the effectiveness of experience and roadshow teams through a combination of custom outsourcing, operational consultancy,...