Creative Studio Seyhan Lee Taps the Evocative Power of AI Motion Pictures for Beko
Creative 35 Add to collection A global digital ad promoting the brand’s commitment to sustainability employs artificial intelligence to create imagery enhancing a message of ‘connectedness' When you think of artificial intelligence, do flowers come to mind? How about forests, leaves, trees or waves? If the concept of the natural world doesn’t automatically conjure up ideas of machine learning, robotic scriptwriting programs or optimisation algorithms, then Beko’s “Connections” may change your mind. That’s the title of a new, sixty-second global digital spot for the European a...