Shannon Hebert Announced as Vice President of Retail-Ready Sales and Digital Strategy of Reaction Retail
Hebert brings with her 25 years of marketing, sales, and partnership experience in the live entertainment, media, and hospitality industries. She has held roles at companies that span start-ups, non-profits, and lifestyle brands, and has launched a number of global properties and entertainment experiences. "Shannon's knowledge of launching brands and engaging consumers in the digital arena is a natural complement to our proven success in the B2B area," said Carter. "We have established Reaction Retail as a market leader in product development for major department and drug stores. Shannon's...