Foodtown rebranding focuses on quality meals and customer service
Campaign created by Allegiance Retail Services kicks off with social media, advertising and retail promotions
Source: supermarketnews.com
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Foodtown launches rebranding focused on quality food
Allegiance Retail Services unveiled this month a new marketing campaign for its Foodtown banner with the message “Quality Meals Begin at Foodtown” to express the brand’s commitment to offering fresh perishables, quality products and exceptional service. The campaign is aimed to provide comfort and confidence to shoppers knowing when they choose to shop Foodtown, they will be offered fresh, quality products, both instore and online.
Source: theproducenews.com