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CMO takes a look at 10 real-life examples of brands utilising new technologies such as augmented reality, NFC, facial recognition, 3D scanning and more to breathe new life into their campaigns
Foundry announces the closure of the CMO Australia brand
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If you’re struggling to plot a path towards sustainable growth for your company, an efficient frontier might be the tool for your business needs. Jason Juma-Ross, Director of Tech Industry Strategy at Meta, outlines how this concept can help marketing leaders prepare for a competitive future.
CMO Australia addresses the unique marketing, technology and leadership challenges chief marketers face as they look to align their own practices and insights with those of the business. We deliver this through news on online advertising, digital and social media marketing trends, exclusive chief marketing officers interviews, in-depth research and insights on the future of marketing.