Mercari: Japan's First Unicorn - Akihabara News
Akihabara News (Tokyo) — Mercari was founded in February 2013 by entrepreneur Shintaro Yamada, who had come to the conclusion that there could be a bright future for a new Japanese mobile app that offered a fixed price customer-to-customer service, quite similar to an online flea market. Yamada had once interned with Rakuten, helping to develop Rakuten Auction, while he was studying at Waseda University. It was after a number of other moderately successful ventures—and after a six-month tour of the world hitchhiking and staying in cheap hostels—that Yamada recruited two colleagues, fell...
Source: akihabaranews.com