Every year, a slew of new real estate books come out that promise to help agents to become, well, even better agents. And every year, Brandon Doyle sifts through the titles to find the most worthwhile reads. Here are the standouts from the past five years.
Chelsea Peitz, Feb. 2, 2020 Social media is a hot topic in real estate, often covered on-stage and in online articles. Peitz shares her real-world experience and examples in an easily digestible format, including illustrations, worksheets and additional resources. While reading the book, I tested out a few of the recommendations and was shocked at the amount of engagement those posts got on Facebook. Bonus book Profitability and Performance Pitstops. In 2018, I reviewed Howard’s Create Demand and Stop Chasing Business, an easy read full of useful ideas for building a high-volume business without the chase. With Profitability and Performance Pitstops, Howard packs 400-plus pages with ideas, models and concepts to build a big and profitable business.