Southern Cross launches new high-vis, high-fashion collection to keep pets safe on the road part of a new campaign via TBWA\New Zealand – Campaign Brief
Southern Cross Pet Insurance and TBWANew Zealand have teamed up with designer Matthew Adams Dolan for the launch of VIS, a high-visibility capsule fashion collection to keep pets safe on the road. The campaign comes as part of their ‘Live Your Pet Life’ initiative, which seeks to raise awareness of