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Microsoft Advertising announces Universal Event Tracking Insights, cross-device attribution model, global expansion, and integration with Pinterest.
Microsoft Dynamic Remarketing Seen To Generate 146% Higher Conversion Rates - 05/22/2023
The new advancements include Roku collaboration, streamlined video management, code-free conversion goals, and expanded language support.
Microsoft Ground-Breaking Insights Reveal How Integration Of Search Advertising, CTV Drives Performance - 04/14/2023
The Microsoft Audience Network will automatically adjust advertising campaign bids in real-time to increase the chances of a conversion. The company says that…