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Instagram and Facebook to automatically opt-out of tracking settings with iOS 14.5, reveals leaked memo The memo notes that for users running iOS 14.5, both the Facebook and Instagram apps will automatically opt-out of tracking settings. It was sent to some advertisers on Wednesday explaining how App Tracking Transparency (ATT) will affect advertisements on Facebook and Instagram. advertisement (Picture: Reuters) HIGHLIGHTS The memo was sent to some advertisers explaining how App Tracking Transparency (ATT) will affect advertisements. Facebook’s revenue primarily depends on ads and advertis...

This story is available exclusively to Insider subscribers. Become an Insider and start reading now. A leaked Facebook memo to advertisers lays out how Apple's new iOS 14.5 will impact ad campaigns. The memo warns that results will fluctuate and audiences will shrink. Certain attribution tools will no longer be available. Facebook sent a memo to advertisers April 28 detailing the effects Apple's new privacy settings will have on ad campaigns. The memo, obtained by Insider, elaborates on an April 26 blog post advising advertisers on how to prepare for the ch...