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KIDOZ Inc.: Kidoz Safe Ad Network Looks to Gain from iOS 14.5 and IDFA Changes


KIDOZ Inc.: Kidoz Safe Ad Network Looks to Gain from iOS 14.5 and IDFA Changes
ANGUILLA, BWI / ACCESSWIRE / April 28, 2021 / Kidoz Inc. (TSXV:KIDZ) (the Company ), AdTech software developer and owner of the privacy focussed KIDOZ Safe Ad Network (www.kidoz.net), the KIDOZ Kid-Mode Operating System, the KIDOZ publisher SDK, and the Rooplay edu-games platform, announced today that the Company should benefit from the recent changes resulting from the release of iOS 14.5 by Apple and the new restrictions in the use of Apple device IDs (IDFA) in mobile advertising.
The Kidoz mobile network does not use Device IDs (IDFA), Personal Identifiable Information (PII), or other unique identifiers to operate successfully, stated Jason Williams, Kidoz Co-CEO. Therefore, Apple s iOS 14.5 feature, App Tracking Transparency, which requires users to grant access to ad networks to use their device ID, has no impact on our market leading Safe Ad Network. Kidoz uses a proprietary contextual ....

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