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Fabulosa board members. Top left to right: Mike Sharpe, Adam-Burnett. Bottom left to right Jennifer Sharpe and James Sharpe Fabulosa’s highly innovative approach to fragrance and product development has meant that in less than two years the family founded and managed disinfectant brand has taken the UK market by storm, verified by Kantar which identify Fabulosa as ‘the fastest growing disinfectant brand of 2020’ with market share gains from Dettol and Zoflora (Kantar, 2021). Founded by household products manufacturer Mike Sharpe, and his son and daughter-in-law James and Jennifer Sharpe, the company’s ability to tap into consumer needs has seen Fabulosa growing exponentially in its first years of operation, and the brand’s reach now extends to Europe, Australia, New Zealand and the UAE. ....