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Mumbai: The Indian contingent continued its dominant run on day three of Cannes Lions, doubling its tally of 10 metals across 6 categories in one of its best performances at the event. The latest 10-metal tally includes one Grand Prix, two Gold Lions, five Silver Lions, and two Bronze Lions across Brand Experience & Activation, Creative Business Transformation, Creative

The shortlists for Direct, Creative Data, Media, PR, Social & Influencer and Creative B2B Lions are out

Continuing its good run at the Cannes Lions 2022 festival, India on day three saw a record 50 shortlists across six categories - Direct, Creative Data, Media, PR, Social & Influencer and Creative B2B. This takes the country’s total tally to 107 shortlists currently.