IACC Expands Membership to Include Smaller Meeting Venues
IACC is seeking to expand its membership base by updating and relaunching its Global Standards of Brilliance criteria in an effort to attract small and medium-sized business and events venues into its fold. The global association, which traditionally represents conference centers, said the move was made after a significant number of inquiries about membership from convention hotels that have a large amount of meeting space but are focused on groups of 250 attendees or less, as well as shared workspace meeting venues and small, specialist boutique venues.