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ADA announces partnership with Haptik to take Conversational Commerce to the Next Level

This partnership aims to deliver meaningful customer experiences across all conversational channels such as WhatsApp, LINE and email among others The multilingual conversational commerce assistant can support local languages in ADA's 10 markets in South and Southeast Asia KUALA LUMPUR, Malaysia, Dec. 6, 2022 /PRNewswire/ ADA, the largest independent analytics, data, and artificial intelligence (AI) business in South and Southeast Asia, has partnered with Jio Haptik Technologies Limited (Haptik), the #1 conversational commerce platform with presence in APAC and the United States, to improve customer engagement and conversational commerce by delivering meaningful customer experiences on WhatsApp, LINE, email, and other channels. ADA announces partnership with Haptik to take Conversational Commerce to the Next Level Powered by Haptik's AI technology, ADA's Business Messaging Platform will now be enabled with intelligent chatbots to engage in two-way communications that help

ADA Appoints Anthony Chan as Head of Growth

Anthony will spearhead ADA's sales transformation to deliver on the organisation's ambitious Marketing Technology growth plans. SINGAPORE, Nov. 8, 2022 /PRNewswire/ ADA appoints Anthony Chanas Head of Growth to lead and build its Marketing Technology Sales team across the APAC region, as part of the organisation's aim to be the leader in the Marketing Technology enablement space. ADA Appoints Anthony Chan as Head of Growth Anthony's appointment solidifies the suite of Digital Marketing solutions that ADA wants brands to benefit from, especially in such critical times where many marketers are navigating the transition from AdTech to MarTech. He and his team will see to ADA's sales transformation and help deliver on the organisation's ambitious growth plans to strengthen its footprint as the largest independent analytics, data, and artificial intelligence (AI) business in the region. Anurag Gupta, Chief Operating Officer of ADA said, "ADA is thrilled to hav

ADA partners with Omcom for Integrated Customer Support Management across eCommerce Channels

Online shopping is here to stay - for businesses to be the chosen one by customers, is to provide effective, seamless channels of communications before, during and after transactions. KUALA LUMPUR, Malaysia, Oct. 18, 2022 /PRNewswire/ ADA, the largest independent analytics, data, and artificial intelligence (AI) business in the region has partnered with Omcom, a conversational commerce platform for businesses, to provide a convenient solution for businesses to manage chats and customer support management across hundreds of marketplace stores in Southeast Asia (SEA). ADA manages flagship stores of blue chip brands such as Unilever, Procter & Gamble, Laneige, among others, and this partnership has helped ADA manage high traffic of messages in various channels while ensuring the customer experience journey is uniform across the brands' products and markets in SEA. "In the past, keeping track of every online store's messaging platforms was a laborious task that consumed

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