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Aspirational Green Claims: NARB Finds Net Zero Claims Unsupported - Advertising, Marketing & Branding - Vimarsana News

Aspirational Green Claims: NARB Finds Net Zero Claims Unsupported - Advertising, Marketing & Branding

Environmental marketing remains a priority for regulators, self-regulators and the class action bar. As the Federal Trade Commission (FTC) continues its process of reviewing and potentially...

Source: mondaq.com
National Advertising Review Board Recommends That JBS Discontinue Net Zero Claims | Manatt, Phelps & Phillips, LLP - Vimarsana News

National Advertising Review Board Recommends That JBS Discontinue Net Zero Claims | Manatt, Phelps & Phillips, LLP

The National Advertising Review Board (NARB), the appellate advertising body of BBB National Programs, has recommended that JBS USA Holdings, Inc., discontinue claims regarding its goal...