Netflix Basic With Ads Accounted for 13% of Subscriptions: Evercore
While it's early days, Evercore believes the ad-supported service is driving "solid incremental subscriber growth," with about half of its subscribers being new or returning users.
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While it's early days, Evercore believes the ad-supported service is driving "solid incremental subscriber growth," with about half of its subscribers being new or returning users.
Netflix's supposed Hail Mary only managed to attract 9 percent of users in its first month.
Netflix's new ad-supported 'Basic with Ads' tier is now live in multiple countries: costs $6.99 per month with ads, so we'll see how that goes.
The ad-supported subscription plan launched in the U.S. today, Thursday, Nov. 3.
Netflix shares jumped 14.3 per cent to US$275.86 in after-hours trading after it reported a return to subscriber growth - and forecast further gains. The s