Movie Marketing Chiefs Talk 'Barbenheimer' Effect at Variety Summit
Movie marketing chiefs talked about the 'Barbenheimer' effect and other trends at a session held as part of Variety's Entertainment Marketing Summit.
Source: variety.com
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Love a TV show? Now you can live it. 'Squid Game' is just one example. – The Virginian-Pilot
“The Walking Dead” has sponsored a zombie-ridden obstacle course. “Game of Thrones” has birthed an interactive studio tour. The pandemic accelerated the trend.
Source: pilotonline.com
Here's how GM and Netflix plan to get everyone in an EV
In a Super Bowl ad featuring Will Ferrell, GM and Netflix kick off a partnership to promote EVs in Netflix shows.
Source: freep.com