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Nowhere to go: SMBs say WhatsApp Business API pricing hurting budgets but lack other options - Vimarsana News

Nowhere to go: SMBs say WhatsApp Business API pricing hurting budgets but lack other options

For marketing messages, on WhatsApp Business API, the price has increased to Rs 0.72 while for utility conversations it has reduced to Rs 0.30.

Startups are disrupting EV financing while banks struggle - Vimarsana News

Startups are disrupting EV financing while banks struggle

Despite the government’s push for electric vehicles, banks are reluctant to venture into the EV space due to issues like their resale value. But startups seem to have cracked underwriting EV loans.

Technology is helping indie musicians break barriers, but the road remains bumpy - Vimarsana News

Technology is helping indie musicians break barriers, but the road remains bumpy

Technology has changed the game for several independent musicians in India. But aspiring artists have to contend with a host of challenges as they try to make a sustainable career out of music.

Flush with funds, ALLEN's eager to ramp up its digital game - Vimarsana News

Flush with funds, ALLEN's eager to ramp up its digital game

After offline coaching, ALLEN Career Institute is now looking to make an impact in the online space as it takes on edtech giants.

Can Thrive and Waayu's SaaS play beat Swiggy-Zomato duopoly in foodtech? - Vimarsana News

Can Thrive and Waayu's SaaS play beat Swiggy-Zomato duopoly in foodtech?

Thrive and Waayu, the two frontrunners attempting to break the Swiggy-Zomato duopoly, are providing full-stack order management systems to restaurants along with enabling food ordering. Industry stakeholders say it's a strategic move.