Formation launches world's first Dynamic Offer Optimization Platform, enabling brands to meet rapidly-changing consumer needs and drive offer relevancy at scale
Formation launches world’s first Dynamic Offer Optimization Platform, enabling brands to meet rapidly-changing consumer needs and drive offer relevancy at scale Share Article Breakthrough patent-pending tech used by leading companies in retail, travel and QSR, including United Airlines and Giant Eagle to dynamically optimize over a billion unique offers during pandemic now available to all brands Formation’s Dynamic Offer Optimization Platform launches as brands around the world find it increasingly important to engage customers leveraging first-party data amidst data privacy legislation....