Specsavers appoints AJF and launches new 'Should've' campaign for multifocals – Campaign Brief
April 29 2021, 9:42 am | BY Ricki Green | 4 Comments Specsavers has appointed AJF as its creative services agency in Australia and New Zealand, following a competitive pitch process late last year. Building on Specsavers’ strong foundation as a well-known and trusted healthcare brand in Australia and New Zealand, the appointment will see AJF supporting Specsavers with creative leadership and brand strategy. Specsavers established its first store in Australia in 2008 and today is the market leader in both Australia and New Zealand with 402 physical stores spread across the two coun...
Source: campaignbrief.com