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Announcing legendary musician, philanthropist, and entrepreneur Willie Nelson as Keynote, along with more Featured Speakers across entertainment, culture, and technology for SXSW Online, a premiere digital experience from March 16–20, 2021. “No individual has had the cultural impact on, or been more synonymous with the creative vibrancy of Austin than Willie Nelson, and we are incredibly honored to have him as a SXSW Online 2021 Keynote,” said Hugh Forrest, Chief Programming Officer. “In addition to dozens of incredible Featured Speakers, today’s announcement also includes more t...

Willie Nelson in 2013 (cover photo by Gary Miller) Who's a bestselling author, weed entrepreneur, martial arts black belt, and now a SXSW Online 2021 keynote speaker? Willie Nelson, that's who (oh, yeah, and he may have written a tune or two). The Red Headed Stranger is usually pretty busy during South By, but with his annual "anti-festival" the Luck Reunion on hold for another year, Shotgun Willie is getting on the digital road again as one of the headliners for SXSW's 2021 digital conference – a rare appearance, and his first since his pop-up set Spotify House in 20...