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Meet the 2023 Amazon Ads Partner Awards winners | Partner Content - Vimarsana News

Meet the 2023 Amazon Ads Partner Awards winners | Partner Content

Award-winning campaigns were celebrated at the Partner Awards Gala in New York

Enabling China Unicom's Smart Contact Center 10010 through Gen AI - Vimarsana News

Enabling China Unicom's Smart Contact Center 10010 through Gen AI

China Unicom faced huge challenges in operating a centralised customer contact centre serving users in 31 provinces across China. The centre handles the largest number of users (420 million) and the highest traffic volume (100 million calls/month) in China.

How omnichannel and identity are reshaping the marketer's playbook | Partner Content - Vimarsana News

How omnichannel and identity are reshaping the marketer's playbook | Partner Content

Deploying omnichannel strategies in lockstep with using first-party data for identity-based targeting can help marketers combat a key challenge — making optimal allocations of marketing budgets that are expected to work harder than ever before.

How generative AI is empowering marketers | Partner Content - Vimarsana News

How generative AI is empowering marketers | Partner Content

Reshaping the future of the industry and boosting human potential.

From talk to action: Uncovering unconscious biases to prevent workplace classism | Partner Content - Vimarsana News

From talk to action: Uncovering unconscious biases to prevent workplace classism | Partner Content

EssenceMediacom leaders across APAC shared how unconscious bias can be detrimental to the workplace, the very real impact it has on employees, and why the onus is on agencies to educate their clients on bias.