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Remember the Pepsi Challenge? The iconic marketing campaign where people were invited to participate in a blind taste test, choosing their favorite between Coca-Cola and Pepsi? Well, we’re bringing that concept back, but with a twist. Instead of . ....
This week is the anniversary of Coca Cola’s major marketing flop in 1985 – when they tried to discontinue the original flavor of Coke and use a new recipe. Hoarding, backlash and protests ensued. ....
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