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 E-Mail A study of adults in the United States finds that - broadly speaking - the older you are, the more concerned you are about COVID-19, and the more steps you take to reduce your risk from COVID-19. The study suggests that the biggest boost in risk reduction would stem from communication efforts aimed at raising awareness of COVID-19 risks among U.S. adults under the age of 40. "Our study reinforces the idea that different generations perceive the risks associated with COVID-19 very differently," says Yang Cheng, corresponding author of the study and an assistant professor of communicat...

Date Time Study Finds Risk Communication Targeting Younger Adults May Have Biggest Impact A recent study of adults in the United States finds that – broadly speaking – the older you are, the more concerned you are about COVID-19, and the more steps you take to reduce your risk from COVID-19. The study suggests that the biggest boost in risk reduction would stem from communication efforts aimed at raising awareness of COVID-19 risks among U.S. adults under the age of 40. “Our study reinforces the idea that different generations perceive the risks associated with COVID-19 very differently...