Please Load News Today : Breaking News, Live Updates & Top Stories | Vimarsana

Marketing Articles: Editor's Corner: Not Everyone Loves Cookies, No, not that kind of cookie.

Furniture World Magazine By HFA Reports on 5/9/2021 Content about HFA member-retailers contributed by HFA. Oh my God, I can’t believe it’s you! It’s really you! Many years ago, while participating in a class during an industry event, the presenter asked us to stand and walk over and greet another participant we didn’t know. I don’t enjoy awkward forced interactions, so my eyes immediately rolled and a wave of discomfort swept over my body. The presenter added a caveat: To behave as if the person was NOT importan...

By HFA Reports on 5/9/2021 Content about HFA member-retailers contributed by HFA. Working to make sure that government policy influencers know the value of a healthy furniture industry. Sometimes I feel like the ground we, as an industry, are standing on is more like jello than hard-packed turf. Consider the results of the recent election. I’m not sure we have ever seen such a dramatic change from one administration to another. So much can happen with the stroke of a presidential pen. As an association, we have to navigate the...

By Russell Bienenstock on 1/23/2021 While researching this 150th anniversary issue of Furniture World, its been tempting to consider how far we, as an industry, have come since 1870 when Furniture World’s predecessor publication, “The Cabinet Maker,“ first hit the streets. There have been improvements in transportation, warehousing, metrics, materials and information technologies. But in many ways, the business model for furniture sales and marketing hasn't changed much since 1895 when we began publishing as “The Furniture World....

By HFA Reports on 1/23/2021 Content about HFA member-retailers contributed by HFA. More legislative challenges facing home furnishings retailers in 2021 We are all happy to place 2020 in the rear-view mirror, however, the calendar’s changeover has done little to clarify many of the issues that face home furnishings retailers. Newest Stimulus 2020 ended with a new stimulus package, a stopgap to get us through the first quarter of 2021 and allow a new administration and Congress to take the next steps. A new tranche of PP...