Optimal Design Of Advisor Websites To Generate Leads
Michael: I’m doing well. How are you? Carl: Fantastic. Yeah. Things are super good. Michael: Excellent. Well, I wanted to follow up on our last episode where you had kind of thrown this comment out there that I feel like we have to come back to. You had said, as we were kind of ranting on the problems of having overly broad, overly general websites that aren’t specific enough to anybody, to motivate to action, you had made this comment of, “We ask our websites to do too much.” Carl: Yeah. Michael: And I’m curious to go a little bit deeper on this, what you meant by that. Obviously, ...
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