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Primitiv By Former NFL Stars Rob Sims And Calvin Johnson Jr. Is Official CBD Topical Of Detroit Tigers

Published: May 3, 2024

Michigan-based cannabis brand Primitiv Performance, founded by former Detroit Lions teammates Rob Sims and 2021 Pro Football Hall of Fame inductee Calvin Johnson Jr., announced a new collaboration with the Detroit Tigers. The new deal would make Primitiv the club's official CBD topical partner. The new partnership will be highlighted throughout the 2024 season at Comerica Park via in-stadium messaging, programming, activations, and special appearances by Johnson and Sims. Johnson Jr., who played nine seasons with the Detroit Lions, praised the new collaboration.

Source: benzinga.com

DBusiness Daily Update: The Henry Ford Collaborates with L.A.-based Bedroom Décor Company, and More

Published: June 29, 2023

Our roundup of the latest news from metro Detroit and Michigan businesses as well as announcements from government agencies.

Source: dbusiness.com

Get Ready for the Big Game with Calvin Johnson Jr. aka Megatron

Published: February 10, 2023

/PRNewswire/ -- Football's biggest weekend of the year is here and there is no better way to prepare for Sunday than to listen to former NFL standouts and...

Source: prnewswire.com

Former Detroit Lions Launch Primitiv Performance for Everyday Athletes

Published: February 3, 2023

Primitiv launched Primitiv Perfromance, a product line for people living an athletic lifestyle to use before, during, and after a workout.