The Problems Facing Radio Were Not Caused by Consolidation
By Walter Sabo Consultant, Sabo Media Implementers A.K.A. Walter Sterling Radio Host, “Sterling On Sunday” Talk Media Network As your friends get fired and on-air hosts are replaced with WideOrbit and Profitable Software, the mournful refrain is to unfairly blame consolidation. Consolidation has, in fact, made the medium financially viable and brought hundreds of individual stations from a river of red…
Source: talkers.com