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As AI does begin to mimic human intelligence — which is coming — marketers can continue to be freed up to focus on more and more of the job responsibilities that got them into the industry in the first place.
The self-service platform will open up Uber to a larger pool of advertisers. Uber is targeting $1 billion in ad revenue by 2024.
Best Media Info: In an exclusive interaction with BestMediaInfo.com, Khattar, Country Manager- India, Integral Ad Science (IAS), stated that there is a lot of knowledge and education required for brands in India owing| Digital News
The group says it learned techniques from criminal spammers to bypass detection and censorship to serve more than 450 million ads in Russia.
Best Media Info: Speaking to BestMediaInfo.com, Dabhade, Managing Director, MiQ India, stated that the programmatic marketing partner aims to double its revenue and scale its partnership with the largest of the agenci| Digital News