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Personalisation at scale and contextualising content form the core pillars of our marketing strategy: Kimberly-Clark's Saakshi V Menon: Best Media Info - Vimarsana News

Personalisation at scale and contextualising content form the core pillars of our marketing strategy: Kimberly-Clark's Saakshi V Menon: Best Media Info

Best Media Info: In an interaction with BestMediaInfo.com, Menon, Marketing Director, Kimberly- Clark India, said that the brand has increased its adex on digital, influencer marketing and creating personalised conten| Marketing News

We aim to double down on innovation and partner with more platforms to make internet a safe space: Saurabh Khattar of IAS: Best Media Info - Vimarsana News

We aim to double down on innovation and partner with more platforms to make internet a safe space: Saurabh Khattar of IAS: Best Media Info

Best Media Info: In an exclusive interaction with BestMediaInfo.com, Khattar, Country Manager- India, Integral Ad Science (IAS), stated that there is a lot of knowledge and education required for brands in India owing| Digital News

India versus Bharat: A 'one-size-fits-all' strategy can no longer work: Best Media Info - Vimarsana News

India versus Bharat: A 'one-size-fits-all' strategy can no longer work: Best Media Info

Best Media Info: In the second part of ‘India versus Bharat’ story, marketers point out that brands will need to be ‘innovative’ in leveraging targeting propositions and focus more on regionalisation and verna| In-depth News

India versus Bharat: Marketers deliberate on the art of marketing: Best Media Info - Vimarsana News

India versus Bharat: Marketers deliberate on the art of marketing: Best Media Info

Best Media Info: Divided into two parts, the first part of the story discusses the need to pay attention to marketing a product differently to India and Bharat and what is the Bharat-India divide. The second part will| In-depth News

Unemployment Insurance Market to See Huge Growth With Paisabazaar.com, ICICI Lombard, Royal Sundaram - Vimarsana News

Unemployment Insurance Market to See Huge Growth With Paisabazaar.com, ICICI Lombard, Royal Sundaram

Unemployment Insurance Market to See Huge Growth With Paisabazaar.com, ICICI Lombard, Royal Sundaram