BNPL Users Want to Be Rewarded for Their Purchases
More consumers would use buy now, pay later (BNPL) if these services offered more attractive rewards, according to PYMNTS Intelligence.
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More consumers would use buy now, pay later (BNPL) if these services offered more attractive rewards, according to PYMNTS Intelligence.
BNPL continues to gain ground with consumers for large-ticket and everyday spending — and rewards programs only serve to sweeten the deal.
Affirm and Afterpay are reevaluating their loyalty strategies, shutting down their existing rewards programs as the industry shifts toward paid subscription models.
Hundreds of Australian brands have slashed the prices of their products to celebrate Afterpay Day, which runs from March 16 to 19.
Splitit is a global buy now, pay later solutions company that was founded in 2012. Its mission is to cater to the wants and needs of consumers on suitable payment terms that are interest-free.