Driscoll's adopts new technology to measure and reward berry sweetness
Driscoll's adopts new technology to measure and reward berry sweetness February 17 , 2021 Fresh berry market leader Driscoll's has announced a partnership with the Israel-based Consumer Physics to leverage its SCiO technology to innovate the quality measurement process. The Near Infrared (NIR) technology and breakthrough design offered through the Consumer Physics SCiO Cup will allow Driscoll's to measure the Brix of its berries more effectively. It will also enable its Quality Rewards System, which measures and rewards its independent growers who consistently bring great tasting berries fr...