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Apple's Privacy Changes Are Disrupting Advertising on Facebook - Vimarsana News

Apple's Privacy Changes Are Disrupting Advertising on Facebook

This story is available exclusively to Insider subscribers. Become an Insider and start reading now. Some Facebook advertisers say their ad campaigns are taking a hit in the wake of Apple's privacy changes. Some of Facebook's most widely used ad tools like Ads Manager and its Audience Network are affected. Advertisers are mitigating the impact by targeting bigger audiences and using new measurement techniques. A little over two weeks since Apple rolled out its iPhone privacy, or App Tracking Transparency, changes, some Facebook advertisers say their ad cam...

the Brand and Agency Execs Leading the Charge on Data and Privacy - Vimarsana News

the Brand and Agency Execs Leading the Charge on Data and Privacy

The ad industry is grappling with Apple, Google, and others' decisions to kill targeted ads.

How the Pandemic Shaped the CES Agenda This Year - Vimarsana News

How the Pandemic Shaped the CES Agenda This Year

How the Pandemic Shaped the CES Agenda This Year Categories such as healthcare and smart home devices will figure more prominently CES has adjusted its agenda to reflect pandemic-era trends. Getty Images January 7, 2021 When the trade group behind CES—the Consumer Technology Association—first began planning this year’s show amid the height of the pandemic’s first wave last April, organizers had little idea of what the world, much less, the event, would look like come this January.

Source: adweek.com